February 6, 2026

YouTube is not just a site where you can post videos in 2026. It is a whole company ecosystem. There are many creators who regularly try, create, reach views and are confused, frustrated or even disappointed with their income. This misunderstanding is usually due to the fact that the question of how YouTube pays creators […]

One of the most misunderstood yet effective metrics in video marketing is YouTube click-through rate (CTR). Most creators are obsessed with views and subscribers and don’t pay much attention to the indicator that determines whether YouTube will even give them those first views. CTR answers a very simple, yet important question: is your video being