Rejected Twice, Approved Once - How AntiquesArena Finally Wins Google AdSense in 42 Days
Antiques Arena faced AdSense rejections twice before reaching out to Santhya Infotech. See how we fix copied content, copyright issues, and missing pages to get full approval in just 42 days.
Client
Antiques Arena is a website about antiques, collectibles and vintage items. The site covers topics like rare coins, old paintings, vintage furniture and antique jewellery. This is a niche website that targets people who love to collect old and valuable items. The site owner is passionate about antiques but doesn’t know how to get approved for AdSense. After two failed attempts, he comes to Santhya Infotech for help.
Objective
The client has two clear goals. First, they want Google AdSense approval so that the website can generate advertising revenue. Second, they want the website to become a trusted resource for antique lovers in India and abroad. Santhya Infotech tackles both the challenges together.
Challenge
This website has very specific issues. Since the client had applied twice before coming to us, the site already has a history of rejections with Google. That makes our job even more difficult. When we first review a site, we see this:
- The content is thin and mostly copied from other old websites. Google does not allow sites with copied content under any circumstances.
- The site has no author information. Google wants to know who is writing the content, especially on specific topics.
- The image copyright is unclear. Many of the images on the site come from other websites without permission.
- The website has no privacy policy, contact page, or about us section.
- The overall content structure is disorganized. The articles are short, lack depth, and do not answer what the reader really wants to know.
- The previous two rejections mean that Google has already flagged the site, so we have to be more careful and thorough.
We know that for AdSense for tool websites, we need to add a layer of real content around the tools so that Google can see real value in the website.
Solution
We start fresh. We first remove all copied content from the website. We replace each piece of content with 100% original writing. Here’s our full plan:
- We write 15 brand new, in-depth articles about antiques. Topics include how to identify genuine antique furniture, what makes coins rare and valuable, tips for buying antiques safely online, and the history of Indian antique jewelry. Each article is between 1,000 and 1,500 words.
- We create a proper About Us page that presents the website owner as a real person who is passionate about antiques. We add the owner’s background and reason for starting the site.
- We source all images from free, copyright-free image libraries and add proper attribution. We also add original alt text to each image.
- We create all the necessary pages – Privacy Policy, Terms and Conditions, Contact Us, and Disclaimer.
- We set a consistent publishing schedule and publish two new articles per week during the approval period.
- We fix all technical errors, improve site speed, and make it fully responsive on mobile.
Because this site has a history of rejections, we wait 25 days to apply – when we are completely confident that every issue has been resolved. Approval comes on the 42nd day.
Result
- Got Google AdSense approval in 42 days despite being rejected twice.
- The website now has over 15 high-quality original articles that rank on Google for antiques-related searches.
- Organic traffic increases by 55% in the first month after the new content goes live.
- The site becomes a trusted voice in the antiques space, with readers spending an average of 4 minutes per visit.
- The client consistently earns ad revenue every month and later expands the website to cover more categories.
Antiques Arena proves that even a site with a history of rejections can get approved when you do everything right and carefully follow Google’s guidelines. Santhya Infotech gives this site a complete makeover.
Case Studies
Take a look at the following case studies to see the success we have generated for our clients:
